Tennis Outlook is the voice-piece of the Tennis Industry Association UK and is the trade journal of tennis businesses aimed at administrators, the committed tennis devotee, clubs and players - in short, to those forming the backbone of British Tennis.
It is an A3 broadsheet newspaper, offering credible observation and comment on the business element of the game played on these shores and seeks to build a unique readership among officials and volunteers as well as participants at all levels of the sport.
Incorporating the TIA UK's Newsletter, Tennis Outlook provides an important medium through which to promote products and services related to the game to a dedicated and knowledgeable audience.
The Summer edition of Tennis Outlook celebrates the success of London 2012 and Andy Murray's triumphs in some style and can now be viewed online:
This latest edition contains features on:
People and Places and Tennis Matters are treasure troves of news in brief to quench aficionados' thirst for stories on the personalities of British and international tennis; while Members News focuses on how TIA UK members are impacting the market place.
"It is a marvellous read," said Ian Peacock, President of the TIA UK.
"I discovered things I didn't know about our sport, which makes Tennis Outlook a valuable publication. It is interesting and informative and just what our game needs."
Tennis Outlook is about presenting both sides of a story and offering the right to reply.
Advertising space in the next edition is available to anyone on application, while TIA UK members receive a significant discount for adverts in Tennis Outlook.
Directly funded by the Tennis Industry Association UK, Tennis Outlook is supported by advertising to provide an independent and constructive industry forum for the raising and debate of the key issues affecting our sport as well as encouraging the wider promotion of goods, products and services.
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As the Official Journal of the TIA UK, Tennis Outlook is published to a controlled distribution of key decision-makers in British Tennis as well as via the TIA general database and is available to all via online editions.
Tennis Outlook is specifically designed to:
Content includes news coverage and features on current industry issues, research findings, best practice reports from overseas, interviews with prominent figures, features on individual market segments, letters to the editor, invitations to tender for tennis-related contracts and display advertising.
The views expressed in Tennis Outlook are those of the contributors, and the right of reply is available to all by contacting the Editor at email@example.com .