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Silver Tennis celebrates the 9th Anniversary with
USTA Serves at the US Open
06 September 2010
Silver Tennis celebrates the 9th Anniversary with USTA Serves at the US Open

The Silver Tennis Collection, in their 9th consecutive year presented by USTA Serves, continues to break new ground at the US Open, where the company is celebrating nine years of helping to fund raise for the Foundation that supports, monitors and promotes programs that enhance the lives of disadvantaged children through the integration of tennis and education. 

To commemorate this operational milestone, Silver Tennis has specially made a Big Apple Tennis Ball pendant for USTA Serves at the US Open New York that is available in sterling silver, gold or hand painted green enamel.

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An explosion of mobile Apps
03 September 2010
An explosion of mobile Apps

Sport Business has updated its ‘Mobile Apps for Sport' report for 2010, which surveys the landscape of sports apps and claims the difference between 2009 and 2010 is nothing short of staggering.

The emergence of mobile applications for iPhone, iPad and other handheld devices is probably the biggest technology story of the past 18 months.

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Hawk-Eye for sale
01 September 2010
Hawk-Eye for sale

The media reports that the owners of the Hawk-Eye ball-tracking technology, which leaves tennis and cricket fans on the edge of their seats, are putting up the company for sale.

The owners of the British company, Hawk-Eye Innovations, who include Mark Getty, the son of US-born philanthropist Sir Paul Getty, who bought into Hawk-Eye in 2006, want to attract a big company that can help the firm expand.

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US Tennis participation up 43%
31 August 2010
US Tennis participation up 43%

According to recent reports, tennis has moved out of the country club and turned into one of the fastest-growing sports in the United States as Americans looking for a cheap pastime in a bad economy have hit the courts.

On the professional circuit, apparently, if recent viewership trends are any indication, not as many Americans will tune in as they did in years past.

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USPTA helps fight childhood obesity in America
25 August 2010
USPTA helps fight childhood obesity in America

The US network of 15,000 teaching pros encompassed within the USPTA is helping children and those of all ages get fit through tennis programs.

In support of the first National Childhood Obesity Awareness Month, the United States Professional Tennis Association has joined the fight against childhood obesity, encouraging children to play tennis because it is fun, easy exercise.

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Tennis sponsorship up 3% to $600m in 2010 but new
WTA Tour sponsor Oriflame faces shutdown in Iran
24 August 2010
Tennis sponsorship up 3% to $600m in 2010 but new WTA Tour sponsor Oriflame faces shutdown in Iran

Recently, IEG Sponsorship Report revealed that worldwide sponsorship spending on amateur and professional tennis tournaments, leagues and sanctioning bodies is expected to total $600 million in 2010.

This represents a 3.2% increase from 2009 and includes global, national and local deals.

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Teddy Tennis in the USA
23 August 2010
Teddy Tennis in the USA

Teddy Tennis, the British developed tennis programme for 3½ - 5½ year olds is being launched this week in North America ahead of the US Open.

Teaming up with Patricia Jensen, a renowned American tennis marketer, Teddy Tennis is launching its programme to a specially invited list of tennis professionals at the Courtside Racquet Club in Lebanon, New Jersey.

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Major of London's Sport Fund
23 August 2010
Major of London's Sport Fund

Boris Johnson, the Mayor of London, has launched a new £4.5 million fund aimed at projects in the capital that use sport to tackle a range of social issues, as well as increasing participation in sport. 
 
The new fund aims to help turn around the lives of local communities through sporting activities as well as aiming to increase participation.

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Sunbaba launches ‘green’ brochures
20 August 2010
Sunbaba launches ‘green’ brochures

Sunbaba has proudly unveiled its new event branding brochure series, offering a comprehensive guide to its range of innovative solutions and inspiration for how to jazz up any event.

The new PDF series offers a greener solution to the company's previously printed literature, allowing them to hold more information and be frequently updated to bring customers and enquirers fresh solutions hot off the press.

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TIA UK publishes first collaborative Tennis Health
Check for British Tennis
13 August 2010
TIA UK publishes first collaborative Tennis Health Check for British Tennis

After several years of debate, the Tennis Industry Association UK has persuaded several statistical authorities to collaborate together to establish a regular Health Check for British tennis.

Entitled ‘The Health of GB Tennis', the report is the result of the collation of available information held by the Lawn Tennis Association, the Tennis Foundation, Tennis Scotland, Tennis Wales, Sport England, the Department for Children Schools and Families and IFM Sports Marketing Surveys.

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